The UK's dedicated herpes care

One condition, done properly.

Calm, private, and plainly priced — where every other route treats herpes as one line in a forty-condition catalogue. Care, measured.

Just diagnosed? The steady way through — no forms, no rush. Start here →


Why we exist

Herpes is one of the most common conditions there is. In the UK, it's sold like the most awkward.

One page between cystitis and chlamydia. The branded drug marked up several times over the generic. Your history restarted with every reorder. We built the opposite of all that — and only that.

01

Dedicated

One condition, done properly. Everything here is for this. Nothing here is for anything else.

02

Calm

An ordinary virus met with ordinary competence. Steady, never dramatic and never pitying.

03

Honest

The whole price ladder on the table, generic-first. Shown maths, no games, no upsell.

04

Discreet

Privacy engineered into every surface, as a form of respect — never as secrecy.


Pricing

The whole ladder, generic-first.

The generic does the job; we lead with it. Nothing hidden below the fold, and no consultation fee revealed at checkout.

Daily plan
Fewer outbreaks over time, and a lower risk of passing it on. Reviewed with a clinician.
£29/ 3 months · generic
Rescue pack
A course kept at home, ready for when an outbreak starts — no waiting on delivery.
£15/ course
Clinician review
A real clinician checks your plan is right for you. If it isn't, we'll tell you.
£0included

Figures shown are indicative. Our care service is not yet open, and final pricing is not set.


The steady way through

You're going to be OK. This is common, and it's manageable.

You don't have to decide anything tonight. When you're ready, we'll walk you through what happens next — one step at a time.

What happens next

Privacy

Discreet isn't hiding. It's respect.

Privacy is stated as a plain fact, not whispered. Here's exactly what that means.

Neutral on your statement. Your bank statement shows a neutral name — nothing about what it's for.


Silent on your parcel. Plain packaging, with nothing on the outside about what's inside.


The minimum we need, and no more. We keep only what your care requires. That's not a secret we're keeping — it's respect.


The stigma is younger than the treatment. It was largely built in the 1980s — and it's slowly coming apart.

A common virus, treated like one. That's the whole idea.